Guy L. Smith, Omaha, NE. Announced as new dealer in The Hudson Triangle, Vol.1 Number 8, December 2, 1911.
Double-Page Newspaper Advertisement and Stage Setting
showing how Guy L. Smith capitalized "The Roaring Road."
When the thrilling moving picture, "The Roaring Road," was shown in Omaha, Nebraska, Guy L. Smith, Hudson and Essex representative, saw his opportunity and seized it. The central theme of the picture is the winning of the Santi Monica road race by a car called the "Darco." At the conclusion of the picture, Mr. Smith arranged to have two captions thrown on the screen. "Did you ever hear of a 'Darco' automobile?" the first asked, which was answered by the second which read: "Of course not, because there is no such car. It's a Hudson Super-Six." Then the curtain went up and the lights were turned on displaying the new Super-Sixes arranged in an attractive stage setting. In addition, Mr. Smith ran a two-page advertisement linking the Super-Six to the picture, the result being that the film ran for two weeks, twice its scheduled time, while the S.R.O. sign was displayed every day. "It was too good an opportunity to impress thousands of persons with the virtues of the Super-Six to overlook," he declared, "even if we are all sold out for the present." - Hudson Triangle Vol. 8 No. 35 from June 14, 1919.
Other References:
Hudson Triangle Vol. 1 No. 9 from December 9, 1911 - Dealers Who Seized the Main Chance
Hudson Triangle Vol. 1 No. 18 from February 10, 1912 - Big Family Enthusiasm Marks Chicago Breakfast
Hudson Triangle Vol. 1 No. 7 - brief mention
Hudson Triangle Vol. 2 No. 46 from May 17, 1913 - Big Family Gossip
Hudson Triangle Vol. 7 No. 37 from March 2, 1918 - How Others Use the Triangle
Hudson Triangle Vol. 7 No. 38 from March 9, 1918 - A Show Fan, center of page
Hudson Triangle Vol. 7 No. 39 from March 16, 1918 - Homely Happenings in the Hudson Family: Business Booms
Hudson Triangle Vol. 8 No. 2 from July 15, 1918 - And Mr. Rumsey Bought It, also look at column on right
Hudson Triangle Vol. 8 No. 15 from January 25, 1919 - Essex Hailed As New "Wonder Car", right column
Hudson Triangle Vol. 8 No. 15 from January 25, 1919 - Cryderman Goes to Omaha, bottom right
Hudson Triangle Vol. 8 No. 17 from February 8, 1919 - Super-Six Best of 12 Cars
Hudson Triangle Vol. 8 No. 26 from April 12, 1919 - Don't Waste Postage, I'm Sold
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